Campaigns for stories that matter.

Are you a business or organisation with a great story to tell?

Our expertise – and our passion – is creating powerful campaigns for stories that matter. We work with businesses and organisations that are making a difference and improving people’s lives.

And our approach is not a one-size-fits-all model. We’re personal, flexible and responsive, and above all, we work with your team to help you meet your objectives.

Want to know more? Talk to us now.

Portfolio

National Youth Homelessness Conference

National Youth Homelessness Conference

Task: Publicise the findings of a National Report Card on Youth Homelessness and raise awareness of the need for policy changes to address youth homelessness in Australia.
Result: More than 150 pieces of coverage nationally, including TV news, national radio, press and online stories which were shared over 5,000 times.

Courage to Care

Courage to Care

Task: Raise awareness of this unique exhibition which teaches school children to be an up-stander, not a bystander in the face of racism and bullying.
Result: Extensive national TV, radio and press coverage over more than a decade.

Kadimah

Kadimah

Task: Promote a series of concerts featuring Yiddish culture and language to a broader audience.
Result: Extensive coverage across radio, press and online helping to generate sell-out concerts.

Stonnington Jazz Festival

Stonnington Jazz Festival

Task: Achieve maximum coverage for this festival showcase of Australian talent.
Result: Together with Diana Wolfe of Wolfe Words we achieved more than 50 interviews and stories across radio, press and online.

Costs of Youth Homelessness Report

Costs of Youth Homelessness Report

Task: Find a way through the political noise just before a double dissolution election to launch this report showing that over $600m be saved annually by preventing youth homelessness with early intervention programs.
Result: More than 40 national radio spots including news, current affairs and interviews, and wide press and online coverage including opinion pieces in national daily publications.

Skinny Sugar

Skinny Sugar

Task: Launch this unique product to food media and influencers
Result: National press and TV coverage and online influencer acclaim reaching an audience of over 2 million.

Night of Broken Glass

Night of Broken Glass

Task: Educate the public about indigenous man, William Cooper standing up for German Jews after the events of Kristallnacht in 1938 and generate ticket sales for a unique, socially inclusive theatre event.
Result: More than 30 stories across TV, radio, press and online, reaching an audience of almost 2 million people and achieving capacity audiences.

Geelong Project

Geelong Project

Task: Launch the Geelong Project’s interim report showing early intervention can reduce early school leaving and youth homelessness.
Result: TV, radio, press and online coverage reaching more than 2 million people.

National Folk Festival

National Folk Festival

Task: To reach the broadest possible audience in publicising this iconic event.
Result: Together with Diana Wolfe of Wolfe Words, we achieved more than 70 TV and radio spots and over 50 press and online articles, with an audience reach of more than 5 million.

Estate Planning Australia

Estate Planning Australia

Task: Launch this study by researchers from CSU and Adelaide University which found that most Australians are unprepared for death and disability when it comes to their digital assets.
Result: TV, radio press and online coverage reaching over 1 million people.

Zelman Symphony

Zelman Symphony

Task: Increase awareness of the events of the Babi Yar atrocities of WWII and generate ticket sales for the Zelman Symphony’s performance of Shostakovich’s 13th Symphony, the Babi Yar at Melbourne’s Hamer Hall.
Result: Stories in print and online media nationally and an ABC Radio National feature. Tickets sold out

Arcko Symphonic Ensemble

Arcko Symphonic Ensemble

Task: Publicise the performances of Til We Meet Again, a new work about the final letter of a young, Australian private to his mum before the young soldier was killed in action on the Western Front in WWI.
Result: Together with Diana Wolfe of Wolfe Words, we generated almost 30 stories, including TV news, radio and press reaching an audience of almost 1 million.

Garden Releaf

Garden Releaf

Task: Promote this national, annual event which aims to get people gardening for their mental wellbeing and raises money for Beyond Blue.
Result: Radio interviews and mentions around Australia, almost 100 print stories reaching over 3.5 million readers and widespread online coverage that attracted over 200,000 page views.