PR Matters

Public Relations for Expo and Events clients


Our campaign for this recently launched annual event achieved numerous radio interviews and mentions around Australia, almost 100 print stories reaching over 3.5 million readers and widespread online coverage that attracted 120,000 page views.

Horticultural & Gardening Festival

With celebrity gardeners and chefs the star attractions, the inaugural Horticultural & Gardening Festival attracted wide national media attention, including feature articles in daily press, wide online coverage and numerous radio spots that reached an audience of over 5 million.

John Van Wisse

PR Matters managed the media campaign for marathon swimmer and elite athlete, John Van Wisse when he smashed the world record for the gruelling Arch to Arc Enduroman triathlon recently. The A2A begins in London and ends in Paris. John Van Wisse shaved an extraordinary 12 hours and 12 minutes off the previous record, resulting in saturation coverage in Australia and wide coverage internationally. We co-ordinated media interviews from the training stage through to the triumphant finish and post-event.

Pregnancy Babies and Children’s Expo

We conducted the PR for the Melbourne Pregnancy Babies and Children’s Expo for a number of years and generated regular TV and press coverage for the event.

Ballarat Exhibition and Entertainment Centre

The Titanic steamed into regional Victoria when PR Matters launched the newly opened Ballarat Exhibition and Entertainment Centre and their inaugural show, Titanic, Britannic, Olympic White Star Line Exhibition. We achieved metropolitan and regional TV evening news coverage, 12 radio interviews in Victoria and statewide press coverage.

Blood Makes Noise

Blood Makes Noise broke the sound barrier with a love story told with circus and sign language and featured deaf performer, Asphyxia. The challenge was to pitch the story to mainstream media that follows mostly large productions. PR Matters generated substantial coverage in metro press arts pages, as well as a radio interview for Asphyxia on ABC Radio in Melbourne. This was conducted with an interpreter in studio and generated very positive listener feedback.

We’ve also worked with:

Art in Action
Fresh Produce trade expos
Parks Victoria Concurrence or Contrast Exhibition
Health and Harmony Show
Taste of Victoria
Seafood Harvest
Stitches and Craft Show
Gift and Homewares Australia
Victorian Sheep and Wool Show
Victorian Guild of China Painters
The Comic Art Gallery
Christianity 2000
Workskills Australia
Exhibition Management Pty Ltd
Singapore Exhibition Services