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community services & education |
business to business |
| beauty & fashion |
food industry |
consumer & retail |
| horticulture |
property & home services |
expos & events |
PR Campaign results: consumer & retail
Client: Pamm's Guide to Discount Shopping
PR Matters launches annually updated editions of Pamm's Guides to Discount Shopping in Melbourne, Sydney and Brisbane. Coverage has included feature stories on Today Tonight, A Current Affair and Brisbane Extra, interviews on Radio 2GB and 2UE (where Pamm now has a regular segment), 3AW, 4BC and regional stations and articles in the Herald Sun, The Age, Sydney Morning Herald, Brisbane Courier Mail, Money Magazine, Australian House & Garden, Real Living, Melbourne Weekly, Cumberland Press, Fairfax newspapers, Leader Newspapers and many more magazines and papers.
pammsguides.com.au
Client: Half a Teaspoon
The Showerwatch water saver is a timer for the hotel industry to manage water usage in drought conditions. It was launched to the travel sector through industry magazines and consumer travel press and reached a readership of 4 million plus.
halfateaspoon.com
Client: Tranqulla Butterfly Experience
What a romantic gift for Valentine's Day! Your very own Chrysalis, set in a gorgeous flower arrangement and ready to open, spread its butterfly wings and fly away any day. We launched the Tranquilla Butterfly Experience to Victorian media only and it was picked up by every major publication, including The Age Melbourne Magazine and Sunday Age M Magazine to reach a readership of 2 million plus.
flowertemple.com.au
Previous consumer and retail clients have also included:
Amcal group of pharmacies
Not Quite Right (NQR) supermarket group